Reference Point

I discuss a couple of our newest presenters, Julie Tung, VP of Global Customer Programs at Oracle, and Tami Andrews, WW Customer Reference Program Manager, Dell. Julie will show how Oracles attracts key customer executives into its reference prrogram with a compelling value propositions. And Tami will be leading our "Just Getting Started" workshop for new or "young" reference programs that want to avoid "reinventing the wheel." I also mention some of the terrific opportunities attendees will have to network, build relationships with their peers, and exchange ideas and best practices. Whatever issues you're facing in your reference program, we'll get you the best available answers.

To listen to my interview: It's on the Customer Reference Knowledge Sharing Network's blogtalk site.